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Originally Posted by MeestaNob!
There's been nothing on TV about it as far as I know, only minimal online advertising.
The only people who know about Ford's cars are people who are already interested and actively looking for them. People who dont know or dont care about Fords in particular dont know anything about their products at all.
They just dont spend enough on advertising. Not enough at all.
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So true. In the months leading up to our purchase of a Mondeo, there were no Ford Co ads for any models in the Saturday edition of the Sydney Morning Herald.