Man Who Publicly Destroyed his Jeep,,Jeep wants an apology!!!

[csv8]

"A Queensland man has given a sweet, back-handed apology to carmaker Jeep after he called his a car "a lemon" and destroyed it with much fanfare.

Ashton Wood bought a new Jeep in 2010 that he said had 21 faults and had to be towed four times before it had even clocked 50,000 km.

The Sunshine Coast man tried to sort things out with the carmaker through the Office of Fair Trading before it ended up in the Queensland Civil and Administrative Tribunal, but Jeep defended the case.
Fed up and going nowhere with Jeep, Mr Wood decided to run a crowd-funding campaign to raise money to help him destroy the car and recoup some costs.

But Jeep had made a counter claim against Mr Wood in the case, demanding he apologise for bad mouthing the company.

"The funny part of this was in the court documents, Jeep told me I had to apologise for them for the things I said about the company and their vehicle," Mr Wood told the Courier-Mail.

April 11, 2015: A Sunshine Coast couple started a Kickstarter campaign to destroy their Jeep riddled with defaults.

"They wanted an apology in The Australian Financial Review!"

"I ended up getting in touch with The Checkout and they did up this fantastic public apology."

The mea culpa delivered through social media simply highlighted all the problems with the car and ended with the blow: "But most of all I'm sorry 'I bought a Jeep.'"

"I have not heard a word from them at all – not a word," Mr Wood said, who now drives a RAV4."

Read more at http://www.9news.com.au/national/201...rWhyHSPyo9r.99

[Trump]

Gold, 24k even

[Road_Warrior]

Well played Mr Wood, well played.

[1TUFFUTE]

Originally Posted by Road_Warrior

Well played Mr Wood, well played.

Yes so you would think......but he shoulda got a Kuga(instead of the rav4)

[CoupeKing]

1 minute mark of that video, LOL.

He needs a new car...and new friends.

[Blue Roo]

I'd be telling Jeep were to go.

[new2ford]

If Jeep really demanded an apology it's s company I wouldn't go near with a long pole, just on attitude alone. If that's their attitude, then it could come out in any dealings you have with them. On top of the stories about faults and spare parts prices I can't understand why people buy them.

Mind you, that guy might have gone from the frying pan to the fire with a RAV4. When Wheels managed to roll a Kluger during a road test, Toyota's response was not to admit that something could be wrong with the car's stability but to get all litigious, iirc suggesting they would take action against anybody who rolled a Kluger! This sort of thing separates the sheep from the goats among manufacturers.

[cycle myth]

I was considering a Jeep Grand Cherokee on a short list of cars of this type.

Looks good on paper and appearance.

However these cars are renown for bad build, high defects (apparently electrical and others) and further backed up by a company that behaves this way.

I won't be saying I'm sorry I bought a Jeep - won't be buying one.

They are selling 1000+ of these things a month - not sure if they every accounted for what it means to provide parts, service and customer support to perpetuate this success.

Good luck to them - they will need it for what may be a disaster recovery of what could have been a glorious sales and brand success story.

[Sabantien]

Originally Posted by new2ford

If Jeep really demanded an apology it's s company I wouldn't go near with a long pole, just on attitude alone. If that's their attitude, then it could come out in any dealings you have with them. On top of the stories about faults and spare parts prices I can't understand why people buy them.

Mind you, that guy might have gone from the frying pan to the fire with a RAV4. When Wheels managed to roll a Kluger during a road test, Toyota's response was not to admit that something could be wrong with the car's stability but to get all litigious, iirc suggesting they would take action against anybody who rolled a Kluger! This sort of thing separates the sheep from the goats among manufacturers.

Well with everything I've read in this forum, Ford are just as bad.

[new2ford]

Originally Posted by Sabantien

Well with everything I've read in this forum, Ford are just as bad.

I've never seen Ford aggressively and litigiously defending its wrong-doing like Jeep and Toyota. Like VW and some others, Ford's worst appears to be to passively pretend the problem isn't there for as long as possible before doing something about it.

Waving a lawyer at your customers is about the worst PR thing a company can do.

[CoupeKing]

They make such great ads, surely the cars are just as good?

[1TUFFUTE]

Originally Posted by CoupeKing

They make such great ads, surely the cars are just as good?

That's such a funny and Ironic comment for around here!

[Marquis]

He didn't listen. I gave him a twenty and wrote buy a ford on the side pillar. Pathetic what he went through. It stuffed a fuel line in there driveway on the day of purchase. Didn't even make 20 Metres before The dramas started.
Facebook destroy my jeep if you don't know the story

[LG17]

Funny thing about this is if Jeep had given him a replacement vehicle then nobody would be none the wiser. With the tack they have taken the whole bloody world will know and they will lose sales over it!
Some companies, go figure...

[steve.zissou]

Jeeps are pretty good these days but the attitude of the Australian head office was despicable, but might be changing worth the new boss and their spare parts prices are even worse.
But I know this and still went with them.

[Kieron]

Originally Posted by steve.zissou

Jeeps are pretty good these days but the attitude of the Australian head office was despicable, but might be changing worth the new boss and their spare parts prices are even worse.
But I know this and still went with them.

Same here, I bough a Grand Cherokee turbo diesel, fantastic vehicle so far (6,000k's), had a few issues fixed under warranty (just like my 2 previous two Falcons).

Dealers are raping on service though so it ain't going to a Jeep Stealer.

[blueoval]

I realize you can get a lemon in any brand, but this has just cemented my decision to never buy a Jeep.

[Cav]

Yes I saw the program - great story

How silly of companies these days of social media treating their customers like mugs.

VW learned the hard way and so will Jeep.

[vztrt]

http://www.abc.net.au/tv/thecheckout/clips/

Click on the Lemon Aid in the clips section to watch the clip. Its good advice.

[MrMaestro]

Whats the deal with Consumer Law in this case? Surely it should have protected Mr Wood and he would be entitled to a refund or replacement. Or is it different for car purchases?

[vztrt]

Originally Posted by MrMaestro

Whats the deal with Consumer Law in this case? Surely it should have protected Mr Wood and he would be entitled to a refund or replacement. Or is it different for car purchases?

It gets really sketch. It seem you have more rights buying a $10 toaster then but a $60,000 car.

Australia do need Lemon Laws. I mean if you have a mobile and the same thing fails 3 times on it you get a new one. Why shouldn't it be the same thing with a car.

The video posted above does sorta go into it but you get the impression its difficult to get a replacement.

[Vesper Martini]

Originally Posted by MrMaestro

Whats the deal with Consumer Law in this case? Surely it should have protected Mr Wood and he would be entitled to a refund or replacement. Or is it different for car purchases?

I read Jeep offered him $22,000 for it, that was when it was 4 years old. and apparently more than its market value.
He refused, but he managed to get $18K of donations from the public for the demolition.

I'm not going to defend Jeep here too much as surely they could have worked something out.

but a couple of points.

This Jeep would have been made in the US Toledo plant which is now closed. probably one of the last production runs. from what I've read they were junk

The Current Jeep Grand Cherokee is made at the Jefferson plant and is an entirely different beast since the takeover of Chrysler by Fiat.

Just saying I wouldn't judge todays Jeeps on Mr Woods experience

[blueoval]

Originally Posted by Bevsta007

I read Jeep offered him $22,000 for it, that was when it was 4 years old. and apparently more than its market value.
He refused, but he managed to get $18K of donations from the public for the demolition.

I'm not going to defend Jeep here too much as surely they could have worked something out.

but a couple of points.

This Jeep would have been made in the US Toledo plant which is now closed. probably one of the last production runs. from what I've read they were junk

The Current Jeep Grand Cherokee is made at the Jefferson plant and is an entirely different beast since the takeover of Chrysler by Fiat.

Just saying I wouldn't judge todays Jeeps on Mr Woods experience

If I were Mr Wood, I would have taken the coin on offer. Then again, I can see why Mr Wood did what he did. It's about principle right?

[Phildo]

Originally Posted by Bevsta007

Just saying I wouldn't judge todays Jeeps on Mr Woods experience

The location of manufacture might have changed, but it's still the same company.

The quality and reliability problems with the vehicle were one thing, but it was the response from Jeep (ie lack of response) that was the real problem.

[Marquis]

Originally Posted by Bevsta007

I read Jeep offered him $22,000 for it, that was when it was 4 years old. and apparently more than its market value.
He refused, but he managed to get $18K of donations from the public for the demolition.

The video reminded me of half the reason why he refused.
They made the offer after four years of constant dramas and not to many klms because it was getting fixed all the time. After 4 years the car is only worth a fraction of what he paid.
The main reason was he could not live with the fact they would onsell it to some poor mug. He couldnt live with that and that is very comendable. He would rather take a huge dollar hit.
Other car companies missed a golden oppertunity on destruction day. I would have rocked up with a brand new Suv for him if i ran a yard. Great publicity missed

[Vesper Martini]

Originally Posted by Marquis

They made the offer after four years of constant dramas and not to many klms because it was getting fixed all the time.

We don't actually know the full details apart from one article I found its all pretty one sided. In the Article I did find Jeeps states the vehicle was in for repairs for a fraction of the Total time that Mr Woods claims. at 4 years the car is out of warranty, prior to that Jeep claimed they fixed all issues under warranty. The offer to buy back would have come about because the repairs would now have a cost to the dealership.

Originally Posted by Marquis

After 4 years the car is only worth a fraction of what he paid.

this applied to nearly all cars, they offered more than its market value

Originally Posted by Marquis

The main reason was he could not live with the fact they would onsell it to some poor mug. He couldnt live with that and that is very comendable. He would rather take a huge dollar hit.

he didn't take a huge hit as the Public sponsored him.

Originally Posted by Marquis

Other car companies missed a golden oppertunity on destruction day. I would have rocked up with a brand new Suv for him if i ran a yard. Great publicity missed

This would be bad business for any company, you would appear as on opportunistic Leach.

[Marquis]

Edit
ignoring heros

[Itsme]

I would have liked to seen the look on Jeeps CEO face when he read the apology given.

[XW_GS]

Good On Him !!

[Joe5619]

Wow.. That has got to hurt sales!!