Why won't Ford Australia list the Mustang as a car?

[MrZ]

Apparently, Ford Australia don't consider the Mustang a car. Going to their main page, clicking "all vehicles", then "cars", only two models are listed: the Focus and Mondeo. To find the Mustang, you have to click the very last tab - "performance". This is obviously a deliberate decision. On the US Ford website, for example, the Mustang *is* included in that very first "cars" tab. So why doesn't Ford Australia want it there?

After checking other Ford sites around the world (they all use the same exact site layout, which makes comparisons very easy), only Ford NZ follows Australia in "hiding" the Mustang. Most others have it listed in the cars section.