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Old 30-06-2006, 05:13 PM   #1
Iphido
Guy that posts stuff
 
Join Date: Jul 2005
Location: Sydney
Posts: 553
Default Fairmont Ghia to disapear?

Quote from latest wheels:

Quote:
By the end of april 2006 Ford had sold 6066 territories in Oz, with almost one third (2002) accounted for by the top spec Ghia. Compare this with the falcon, where the Ghia accounts for just two percent of falcon sales.
We know the Fairlane and LTD are on the chopping block for slow sales but I guess we should pencil in on the executioners list Fairmont Ghia and perhaps Fairmont.

With such a tiny slice of sales it is hard to justify making the Ghia unique, which in turn makes it hard to justify buying it, as its only a dressed up falcon. Which in turn makes it hard to justify making the car in the first place.

Surely this should set off some sort of alarm bell at Ford. They give away the LWB market, they give away the SWB luxury market. Rumors of the Futura being canned are heard as well.

Prediction, Ford OZ 2008 sedan product lineup.
-Ford Falcon XT
-Ford Falcon XR6


Ford needs to address a serious problem with *A LOT* of models. The Fairmont Ghia's sales mirror the Fairlane and LTD's. Yet luxury sales of BMW, Mercs, Audi are booming. Chryslers 300c sales have broken expectations even with a fuel crisis.

Ford needs to stop conceding ground..

What Ford needs is a luxury car worth a dam. Something to tempt the private buyer. Stop stripping it out and give it what it needs.

A big image lift. Proper levels of equipment. Class leading engines.

Otherwise we might be waving by by to more of the lineup.

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