February 2013 Sales Figures - Shock as Nissan bumps Holden

[jpd80]

Originally Posted by ivorya

Ford must be loving the growth of nearly 12% whilst their major competitor has lost 12%.

Awesome..

Instead of navel gazing on Falcon and territory, Ford is getting on with the job of getting Focus into showrooms,
now if they could do the same with a local Mondeo, I'd be over the moon, 1.6 Ecoboost would do the trick in manual and Auto.

[DanielXR8]

Originally Posted by dimka100

Falcon Sales:

Month 2012 2013 Drop (from 2012)
January 931 778 -16.4%
February 1192 868 -27.2%
YTD 2123 1646 -22.5%

If the Falcon continues the sales drop of this magnitude all throughout this year then I think we can expect some more changes …

The ones I wonder about are the component suppliers. Probably back in the good old days, pre FG they expected Falcon to be a 2000 plus car a month deal around this time frame - even factoring large car sales declines, which were showing up in the stats about eight years ago.

I'm not sure how they can even be bothered to make parts for that few Falcons now. I can only assume Ford pay a minimum amount for stock, regardless of the actual amount needed and produced? Anyone in the know confirm what the story is?

[bigwil]

Any idea how many ecoboost falcons have sold this year?

[DanielXR8]

Originally Posted by Auslandau

Compare it to the Commodore and Cruze and the investment that has been thrown at it. With near on double the workforce and for what I beleive to have less (especially now) Australian input and components and the amount of money being offered by govco and the amount they spend on advertising through sponsorship (V8 Supercommodre cup) Footy, TV ... etc. Decreased sales overall .... (yes, new VF will (should) pick things up .... no real SUV available and what really is a limited range of 4X4 or people movers where the sales race seem to be heading and slim pickings from GM Daewoo for some of their models ..... I think they should be a little concerned?

To be fair the parent company going belly up hardly helped things along in the model and product planning department. VE stuck around for much longer then intended and many overseas models were delayed by several years and/or had development dollars culled from them.

GM as a company is still really getting its feet under it, after the bankruptcy.

I'm sure GMH is less than thrilled with how things are, but thats the price you pay for lack of investment - something they had no say over unfortunately.

What would worry me is the reaction to VF. The yanks seem to hate it and this is such an important car for GMH export plans and the locals here arent exactly falling all over it too.

I hope for the sake of the local industry they can turn VF around in the states and make it a success, but I suspect VF needs a restyle even before its released. Its starting to look like it might become Holdens AU Falcon, but with a nice interior.

[MrZ]

Originally Posted by DanielXR8

To be fair the parent company going belly up hardly helped things along in the model and product planning department. VE stuck around for much longer then intended and many overseas models were delayed by several years and/or had development dollars culled from them.

GM as a company is still really getting its feet under it, after the bankruptcy.

I'm sure GMH is less than thrilled with how things are, but thats the price you pay for lack of investment - something they had no say over unfortunately.

What would worry me is the reaction to VF. The yanks seem to hate it and this is such an important car for GMH export plans and the locals here arent exactly falling all over it too.

I hope for the sake of the local industry they can turn VF around in the states and make it a success, but I suspect VF needs a restyle even before its released. Its starting to look like it might become Holdens AU Falcon, but with a nice interior.

Do the yanks hate it? Haven't bothered reading any comments but it wouldn't surprise me. If you've been to the US and seen the new Cadillac XTS, or CTS coupe, you'll know that GM can create some lovely designs over there. The VF is just a 7-year-old car with a facelift.

[mik]

The falcon number is not grouse, but that is a very sad number of commys for holden, i can remember back in 2005 we where carting parts to Elizabeth at one stage 3 shifts per day, that worked out to if memory serves, about 800 cars per day, please correct me if i`m wrong, but as a daily figure we see posted it works out to 57 cars per day .

[Auslandau]

Originally Posted by MrZ

Do the yanks hate it? Haven't bothered reading any comments but it wouldn't surprise me. .

Have read a lot on other blogs and they have not taken too kindly to it at all. Not what GMH would like to be hearing.

They really need the VF to succeed because I do believe that Detroit will be looking at the Falcon to see if there is really life in this segment here and how much freedom they allow FoA to really put something worthwhile together.

Originally Posted by DanielXR8

..... but I suspect VF needs a restyle even before its released. Its starting to look like it might become Holdens AU Falcon, but with the Fairmont interior.

Fixed it for you

[Smoke Pursuit]

Originally Posted by XR6 Martin

You do realise that the Camry at full RRP, is currently sold at a loss dont you?
What makes you think that a cheaper Falcon would be profitable at all?

Because they need volume. Volume helps reduce fixed overhead. The more cars you build the cheaper they are. Further to this they need proven sales to put on the table to Ford US if they want to keep building here. No different to them trying to get an import sent here they need to prove sales.

What gets me is they are happy to discount XR6 and fill it with content but won't discount XT and price below 30k.

[Dr Smith]

Ford needs to bring out a Territory XR and a Titanium LTD. One to cover the sporty brigade that previously bought Falcon XR's, a looks package that is good value. The Territory LTD could get the 3.0V6 diesel, standard sidesteps, full 8 way power front seats, memory position for seats/mirrors/adjustable pedals, black piano interior, coloured highlights, 19" rims, more brightwork on the rear tailgate, rear LED lamps, alarm, "name brand" stereo unit, Sync. etc..in other words no options, charge a fair margin and eat into the next level of SUV.

[Wretched]

More figures, sorry about the format but the forum doesn't allow a decent table to be formatted. Figures on the left are 2013 and on the right 2012.

Ford Escape | 14 | 100 |
Ford Falcon | 868 | 1,192 |
Ford Falcon Ute | 326 | 403 |
Ford Fiesta | 727 | 869 |
Ford Focus | 1,266 | 1,524 |
Ford Kuga | 42 | 0 |
Ford Mondeo | 152 | 511 |
Ford Ranger 4X2 | 392 | 291 |
Ford Ranger 4X4 | 1,347 | 505 |
Ford Territory | 1,316 | 1,400 |
Ford Transit | 99 | 134 |
Ford Transit Bus | 11 | 0 |
Ford Transit Heavy | 31 | 22 |
Ford Total | 6,591 | 6,951 |

Holden Barina | 844 | 1,023 |
Holden Barina Spark | 165 | 164 |
Holden Caprice | 97 | 161 |
Holden Captiva 5 | 561 | 469 |
Holden Captiva 7 | 866 | 859 |
Holden Colorado 4X2 | 250 | 38 |
Holden Colorado 4X4 | 914 | 465 |
Holden Colorado 7 | 70 | 0 |
Holden Combo | 3 | 34 |
Holden Commodore | 1,733 | 2,991 |
Holden Cruze | 1,729 | 2,880 |
Holden Epica | 0 | 3 |
Holden Utility 4X2 | 442 | 601 |
Holden Volt | 9 | 0 |
Holden Total | 7,683 | 9,688 |

Honda Accord | 290 | 22 |
Honda Accord Euro | 223 | 1,105 |
Honda City | 49 | 23 |
Honda Civic | 1,422 | 153 |
Honda CR-V | 1,232 | 165 |
Honda CR-Z | 3 | 42 |
Honda Insight | 4 | 35 |
Honda Jazz | 557 | 854 |
Honda Legend | 0 | 1 |
Honda Odyssey | 82 | 203 |
Honda Total | 3,862 | 2,603 |

Hyundai Accent | 730 | 487 |
Hyundai Elantra | 762 | 663 |
Hyundai Grandeur | 0 | 0 |
Hyundai i20 | 703 | 1,093 |
Hyundai i30 | 2,055 | 2,433 |
Hyundai i40 | 192 | 113 |
Hyundai I45 | 37 | 377 |
Hyundai iLOAD | 441 | 546 |
Hyundai iMAX | 110 | 148 |
Hyundai ix35 | 1,534 | 845 |
Hyundai Santa Fe | 612 | 296 |
Hyundai Veloster | 329 | 411 |
Hyundai Total | 7,505 | 7,412 |

Chrysler 300 | 236 | 0 |
Chrysler Voyager | 12 | 7 |
Chrysler Total | 248 | 7 |

Jeep Cherokee | 19 | 92 |
Jeep Compass | 267 | 348 |
Jeep Grand Cherokee | 970 | 482 |
Jeep Patriot | 201 | 243 |
Jeep Wrangler | 283 | 287 |
Jeep Total | 1,740 | 1,452 |

Mazda BT-50 4X2 | 455 | 225 |
Mazda BT-50 4X4 | 887 | 846 |
Mazda CX-5 | 1,319 | 90 |
Mazda CX-7 | 0 | 1,010 |
Mazda CX-9 | 383 | 451 |
Mazda MX5 | 21 | 13 |
Mazda RX8 | 0 | 4 |
Mazda2 | 1,538 | 1,771 |
Mazda3 | 3,378 | 3,733 |
Mazda6 | 747 | 546 |
Mazda Total | 8,728 | 8,689 |

Toyota 86 | 559 | 0 |
Toyota Aurion | 370 | 313 |
Toyota Camry (4 cyl) | 1,459 | 1,562 |
Toyota Coaster | 12 | 29 |
Toyota Corolla | 3,158 | 2,991 |
Toyota FJ Cruiser | 207 | 137 |
Toyota Hiace Bus | 215 | 288 |
Toyota Hiace Van | 457 | 530 |
Toyota Hilux 4X2 | 814 | 803 |
Toyota Hilux 4X4 | 2,505 | 1,469 |
Toyota Kluger | 989 | 939 |
Toyota Landcruiser PU/CC| 731 | 766 |
Toyota Landcruiser Wagon| 713 | 846 |
Toyota Prado | 1,238 | 1,424 |
Toyota Prius | 54 | 52 |
Toyota Prius C | 193 | 0 |
Toyota Prius V | 73 | 0 |
Toyota RAV4 | 1,167 | 1,136 |
Toyota Rukus | 30 | 84 |
Toyota Tarago | 67 | 114 |
Toyota Yaris | 1,006 | 1,366 |
Toyota Total | 16,017 | 14,849 |

[csv8]

Chrysler 300 sold 236 cars..It would be interesting to find out how many G6E and Calais were sold ?? in comparison...

[MrZ]

Originally Posted by csv8

Chrysler 300 sold 236 cars..It would be interesting to find out how many G6E and Calais were sold ?? in comparison...

Er, not exactly comparable? The Chrysler 300 is actually $500 cheaper than a Holden Berlina, which is the 2nd lowest model in the Commodore range.

[vztrt]

Originally Posted by DASH GT

Territory is flying....

Ford need to put more funding into Territory and add extra models to the line up me thinks!!

Seeing as they cant make enough of them why would they bother....unless they drop the TS for a XR style Terri.

Originally Posted by JPFS1

There's upside for Falcon, there's an issue with EcoLPi (nothing major) that's stalling deliveries.

I reckon this did hurt Falcon and Ute sales. Mind you the figures aren't to bad considering Dec & Jan sold more units then built.

Originally Posted by bigwil

Any idea how many ecoboost falcons have sold this year?

Seeing as they have gone back to building bugger all I'd say its still not selling.

[RSgerry]

Originally Posted by Wretched

well the folks finally chalked up another Focus sale last weekend, but I think it will appear in the March sales figures as it is still on the boat due to arrive in 2 weeks.
Brand new Focus ST, first time in 30 years there hasn't been a Falcon in the family.

i traded my XR8 on an ST...you wont regret it. the ST is an awesome car.

[mik]

perhaps falcon is`nt doing so bad,
plenty of other largeish /medium size cars with much less sales than the falcon.

[XR Martin]

Toyota 86 selling very well.
Hope Ford takes note for if/when they bring the Mustang here

[greenfoam]

Originally Posted by Auslandau

By the way .... that works out well over 70,000 plus Km;s per year? Possible my maths is crap though! That is one massive fuel bill per year overall for one car! There isn't too many out there that would do that, especially the second car taking the kiddies to footy practice. My daily has done 28,000 coming on to 3 years ... but I don't drive to far to work.

It does a 130km commute per day, plus we do a 5000+km road trip up north each year, plus I've often got it during my wifes shifts plus often going to Melbourne to see my doctor etc which is a 800km trip. Adds up pretty quickly.

The local Ford dealer was in quite a shock earlier this year to see a WS Fiesta in for a new timing belt let alone at 180,000ks Lol. I asked him what he thought about the Fiesta and he said, don't ask me, I should be asking you since no ones spent more time in one than you have.

I've had the thing just about everywhere. If Ford is going to do a good deal finance wise on the ST we will get one of those despite it being only a 2 door and a baby very close to arrived, the ecoboost should actually be better on fuel than the duratec at just about double the power, can't complain about that. But for now this ones been just about the perfect car, I know how they handle, its like its part of me and I know its super strong and safe etc so it makes sense to go for another one . The only bad point was the rubber standard wheels which all bent within the first few months.

We really couldn't afford to run anything that does worse than 6 litres per 100 with the amount of use and abuse it gets, plus imagine the depreciation on a worn out SUV or big sedan, with the fiesta it just doesn't matter because its worth nothing either way so you just keep on driving.

[csv8]

Originally Posted by MrZ

Er, not exactly comparable? The Chrysler 300 is actually $500 cheaper than a Holden Berlina, which is the 2nd lowest model in the Commodore range.

I meant the 300C $45k and the 300L $52k...

[Wretched]

Originally Posted by RSgerry

i traded my XR8 on an ST...you wont regret it. the ST is an awesome car.

Yep that's what my father did, he traded his Xr8 on a brand spanking new blue ST. Can't wait to take it for a spin and compare it to my XR5.

[turbodewd]

Toyota 86 sells well coz more can afford it coz its cheap.

People MASSIVELY underestimate that normal factors such as price are why the Mazda3 is at the top of the charts. If you are a granny with a bit of coin and want a new car then u buy cheap, they dont buy BMWs.

So many say that people are moving away from large cars....sort of, the large car costs 50% more.

Its like houses. There are heaps more 3 and 4 beddie houses than 5 beddy 2-storey houses. Not everyone can afford the big house.

[mik]

totally agree Turbodewd, for the low income earners an extra 5 or 10 k in purchase price is a fair bit extra in payments a month, and with doom and gloom on the news all the time people will try and keep a bit of extra $$ in the household and pick the money saver or whatever will get the job done done for price x.

[4.0i_SiX]

I cant believe holden has already sold 70 of those hideous colorado 7's this year. Or should I say, registered 70 of them :P

[Brazen]

Originally Posted by turbodewd

Toyota 86 sells well coz more can afford it coz its cheap.

People MASSIVELY underestimate that normal factors such as price are why the Mazda3 is at the top of the charts. If you are a granny with a bit of coin and want a new car then u buy cheap, they dont buy BMWs.

So many say that people are moving away from large cars....sort of, the large car costs 50% more.

Its like houses. There are heaps more 3 and 4 beddie houses than 5 beddy 2-storey houses. Not everyone can afford the big house.

Agreed, people go shopping with their wallets, not their measuring tape.

[Iggle Piggle]

I thought this year's figures might have been higher than last year, given 2.9% finance.

[tezxr8man]

Originally Posted by ford man xf

Source: http://www.heraldsun.com.au/news/nat...-1226589429410

And how is that a good thing for Australia, the government needs to do something now and doing it just for votes for the end of the year is near sighted

[Joe5619]

Originally Posted by turbodewd

Toyota 86 sells well coz more can afford it coz its cheap.

People MASSIVELY underestimate that normal factors such as price are why the Mazda3 is at the top of the charts. If you are a granny with a bit of coin and want a new car then u buy cheap, they dont buy BMWs.

So many say that people are moving away from large cars....sort of, the large car costs 50% more.

Its like houses. There are heaps more 3 and 4 beddie houses than 5 beddy 2-storey houses. Not everyone can afford the big house.

And the best way to fix this is for the Government & Reverse Bank to work on real ways of dropping the value of the AUD. It should be about lifting the price of imports & not about decreasing the price of local cars.

[Bossxr8]

Originally Posted by JPFS1

yes I know

I know you do, but does everyone else?

Originally Posted by jpd80

Would you rather be selling $36,990 drive away Falcons or $45,000 Territorys

Lack of EcoLPI is hurting Falcon sedan sales, it's worth about 10-15 builds a day....

More like 20+ a day. Makes up a big chunk of Falcon sales. There will be lots of them built over the next few weeks to catch back up.

[Smoke Pursuit]

Originally Posted by turbodewd

Toyota 86 sells well coz more can afford it coz its cheap.

People MASSIVELY underestimate that normal factors such as price are why the Mazda3 is at the top of the charts. If you are a granny with a bit of coin and want a new car then u buy cheap, they dont buy BMWs.

So many say that people are moving away from large cars....sort of, the large car costs 50% more.

Its like houses. There are heaps more 3 and 4 beddie houses than 5 beddy 2-storey houses. Not everyone can afford the big house.

Toyota 86 isn't just cheap, its also desirable. Its a bit of a look at me car, 2 doors and all that.

[jpd80]

Originally Posted by Bossxr8

I know you do, but does everyone else?



More like 20+ a day. Makes up a big chunk of Falcon sales. There will be lots of them built over the next few weeks to catch back up.

Boss, I was talking Falcon sedan EcoLPI , not combined sedan and Ute EcoLPI......
How many turbos are you building, similar to EcoLPI (20/day)?

[Road_Warrior]

Originally Posted by mik

perhaps falcon is`nt doing so bad,
plenty of other largeish /medium size cars with much less sales than the falcon.

What, like the Mondeo? 152 sales is absolutely appalling for a car like that.