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Old 10-03-2007, 09:05 PM   #1
csv8
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Default FIAT and YAMAHA Partnership...

As we predicted a little while ago, Yamaha's MotoGP team has unveiled its new livery for 2007 - with prime sponsorship from car-maker Fiat.


It's highly unusual for an auto manufacturer to get involved in bike racing on this level, particularly with a brand that has no direct business connection. However the company is no doubt hoping that lead rider Valentino Rossi's high profile in the European market will lift its flagging sales.

The deal has also raised speculation that Rossi may one day be tied in with Ferrari (which is owned by Fiat) at the end of his bike racing career. So far the Italian star has shown more interest in rallying (with Subaru), but has also had a brief track test in a Ferrari F1 machine.

In other race news, a pair of Aprilia Tuonos took first and third places in the recent Daytona Supertwins race -- much to the surprise of the rest of the field.

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Old 10-03-2007, 09:19 PM   #2
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More like linked to Fiat's entry in to World Rally Cars. I posted something similar a while ago in the pitlane section of the forum.
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Old 12-03-2007, 05:50 PM   #3
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It's a good point Trev - makes sense for Fiat to spend two years (Rossi is contracted to Yamaha till the end of 2008) developing their rally car with him in mind.
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